Core ConceptsCampaigns

Campaigns

Schedule outbound calls to an audience — with windows, retries, and concurrency — in Intrlume or from your CRM.

A campaign is a scheduled batch of outbound calls. Intrlume takes one agent and one or more contact lists, then calls everyone for you — on the schedule you set, with retries and a concurrency limit.

What a campaign needs

ItemWhy it matters
AudienceThe contacts to call — one or more lists
AgentThe voice agent that makes the calls
Phone numberA caller number for outbound dialing
Schedule + timezoneWhen calls are allowed to run
Retry ruleWhether, and how often, to try again

Campaigns place outbound calls, so they need a provisioned phone number and a plan beyond the free trial (the trial is web-only).

Set it up

Basics

Name the campaign, pick one or more audiences, and choose the agent.

Duration

Set the start and end dates — calls only run inside this window.

Schedule & retries

Choose the days, hours, and timezone calls may run. Set how often to retry (every few days) and the retry mode — all leads or unanswered only.

Statuses

StatusMeaning
DraftCreated, not started yet
ScheduledWaiting for its start date
ActiveCalls are being made
PausedCalling is paused; resume anytime
CompletedFinished, or reached its end date

You can pause and resume, end early, rerun a finished campaign, and exclude specific contacts you don't want called.

Scheduling & retries

Calls only dial inside your schedule window (days, hours, timezone) and are paced to stay within limits. Outside the window the campaign pauses and picks up automatically in the next slot. With unanswered-only retries, Intrlume skips anyone who already answered and re-tries the rest every few days until the end date.

Concurrency

How many calls run at once is set by your outbound capacity — the caller numbers your workspace has. Intrlume shows a capacity estimate while you schedule, and never exceeds your plan or balance.

Track a campaign

Watch live progress — calls made and answer rate — and dig into per-campaign analytics: rounds, completed / failed / no-answer counts, average duration, and a per-contact history with recordings and summaries.

Run from your CRM

With campaign automations, Intrlume can pull leads from your CRM on a schedule, create and run the campaign automatically, and push the results back to your CRM. Overlap rules keep it from re-calling anyone you've contacted recently.